There's a framed photo of Heather and me that's thirty years old now and been on the wall above my desk for the last fourteen. It was shot by Rod Ellmore in 1994 while our whole family was together in Auckland. When I look at it I think: “Didn’t we look cute thirty years ago? And I had hair! Remember how those Lockwood houses creaked? The bloody dog ruined that couch… Love the Indian parchment — still on the wall… What happened to those Churchill books? The printing is like new… Those shoes were great…” In another thirty years our grandchildren To View More >>

Selling printed products doesn’t have to feel awkward or pushy. When you believe in the value of what you’re offering, that confidence naturally transfers to your clients. The key is to make products an expected and effortless part of your process — not a last-minute add-on. When you position prints, albums, and frames as a meaningful part of the photography experience, clients will begin to see them as essential, not optional. Here are a few simple ways to make product sales feel natural and genuine: 1. Show, Don’t Just Tell Always have stunning samples on hand. Let clients To View More >>

As we reach our last workday before closing for the holidays we want to send you very sincere thanks for your support over the last year. While the pandemic itself is largely behind us — at least in the sense that people are generally back to “business as usual” — for much of the world the social and economic “hangover” is still with us. Some in our own industry are among those still feeling the after-effects, and our thoughts will be with them this Christmas. But overall our community continues to inspire us with its resilience in adapting successfully to a To View More >>

Hi Everyone, This is a quick message to let you know that New Zealand will be moving from Alert Level 4 to Alert Level 3 on Tuesday 28th April, which means we will be able to reopen production at that time, with strict guidelines to keep our staff safe. Thank you everyone for your patience over the lockdown, and special thanks to those who followed our advice and continued to send their orders in. You — and those whose work we couldn’t deliver before lockdown started — will be at the head of the line on the 28th. And if you do have orders to send, please do so as soon as you To View More >>

A small village right at the edge of the forest, with backyard doors almost always opened straight into the woods. It was there that Petr from NZICESCAPES IMAGES spent his childhood. It was an everyday playground that would have been a childhood dream. Being out there all the time seeded Petr's love for the outdoors. When he turned 18 he was gifted a camera from his parents – a Russian Zenith with black and white film in it. From then on Petr spent his days taking pictures of anything around him. It was those influences, combined with his urge to show To View More >>

Justine Ungaro is conducting a Master Class at WPPI about the challenges of setting up business in a new market. We're proud to be sponsoring her. We all know that selling albums can make you more $$, but did you know that selling albums will also make you a better photographer? It’s a hard-learned lesson that took me years to figure out, so I will try to save you time by giving it to you straight! When I started out as a wedding photographer, I didn’t sell a whole lot of albums. I was intensely focused on improving my photography skill and developing my creativity. But as the To View More >>

As told to Cate Scaglione - Life As Fine Art “Fear is the lengthened shadow of ignorance.” ~Arnold Glasow As artists we are a different breed within the human race. Our right brains guide us with a heightened sensibility, to help us translate the world in an emotionally meaningful way. We’ll witness the same events and circumstances entirely differently than others, and often with more intensity. These are our blessings, except perhaps when the worst demon surfaces. Fear. All humans experience fear in one form or another. But is all fear bad? Is there such a thing as beneficial, To View More >>

Heather is proud of our press books. Here she explains why… How 95% of the press/photobook market works First you buy a very expensive machine. Then you focus on how fast you can run it, how cheaply you can buy your paper, and how quickly you can bind and make covers. You print 4-colour. Above all else you focus on FEEDING THE MACHINE. You sell your product as cheaply as you can - and certainly not just to professional photographers. You don’t worry too much about colour because your customers don’t expect a lot, and probably think that a bad result is their own fault anyway. To View More >>

At Queensberry we say our ideal clients are mid to high end photographers, and those who aspire to be. Oh, and we love it if you buy albums! So in our recent album pricing survey one of the questions we asked readers was, how many albums do you sell? Over half our respondents said less than ten a year. Ten albums a year doesn't seem a lot, so does that mean the world is ending for albums and the people who sell them? Not at all. Nothing's changed. Albums have always been a way of standing out from the crowd and up-selling. In the old days most photographers sold the negatives or a stack of prints. To View More >>

Three months was all Juliane and Chris needed to put together their beautiful DIY wedding. They rented a lovely house for the weekend in Austin, Texas where a small intimate ceremony took place. Their photographer Sarah Jaine Photography describes the day as “Beautiful, unique and truly representative of how I know them to be.” Their album starts with a translucent title page I just love the ceremony shots - Chris and Juliane are glowing. It was a small intimate ceremony with just immediate family and close friends - they even had their friend marry them (he applied for a license). Chris To View More >>